FTA Academy>Crafting a Business Plan: Complete Course

Create a business plan

Learn how to create a business plan for your startup.

A business plan contains your startup’s financial projections, as it provides information about your expected profitability scenarios and overall startup growth. It is a crucial document for investors when evaluating your startup, as it shows your ambition and vision for the company.

In this course, you will learn how to create a business plan containing professional financial projections in an easy-to-follow, step-by-step approach. No hidden secrets, real-world cases and examples in a self-paced online course to show you how to

Our value proposition is simple:

Actionable, tailored insights.


  1. 1. Introduction
  2. 2. Drivers for growth
  3. 3. Hypothesis sheet
  4. 4. A numerical example
  5. 5. Rolling sheet
  6. 6. P&L sheet
  7. 7. Recap



  • Level: Beginner
  • Duration: 75 minutes, self-paced
  • Language: English
  • Prerequisites: Basic knowledge of Excel
  • Price: 89€ + VAT


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Typical startup questions this course addresses:

  • \ What is a business plan?
  • \ Why do I need a business plan?
  • How can I get started with creating a business plan for my startup?
  • \ What type of business plans do investors look for?
  • \ How should I structure my business plan?

Meet your teacher: Giusy Cannone

Giusy is FTA’s Chief Executive Officer and she has 10 years of experience in investment and startups. She has been Investment Manager at Italian Angels for Growth, a business angel network with 14M€ invested.

She has also been involved in consultancy projects to develop entrepreneurial ecosystems in different countries. She is a lecturer at major Italian Fashion Schools, such as Istituto Marangoni and Domus Academy.


Looking for a tailored consulting solution?

The journey never ends.

Is your startup beyond the early stage?

More developed startups still have plenty of questions.
We can address them.

Our value proposition remains the same:

Actionable, tailored insights.


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