Shiyi XU is a cultural bridge between China and the rest of the world.
She is an expert in strategic cross-cultural management thanks to an academic and professional life spent in Moscow – Russia, Madrid – Spain, Shanghai – China and Milan – Italy. She fluently speaks 5 languages: Russian, Spanish, English, Italian and Chinese.
10+ years experience in international strategy and business development for various companies and government institutions in Moscow, Madrid, Shanghai and Milan.
Business Economics Bachelor Degree at MSU Lomonosov (Moscow), Master Degree at Instituto Marangoni, Executive EMiLUX Master at ESSEC/SDA Bocconi.
She is passionate about fashion and digital.
Currently Business Development Director of Luxury & Fashion at Hylink Digital
